Embracing the Future Forward sustainability strategy

In a world where environmental concerns loom large and the urgency for sustainable practices becomes increasingly apparent, many of as taking up the mantle of responsibility. The journey towards sustainability is not merely an aspiration but a heartfelt reality for many, driven by a deep-seated conviction to make a positive impact on the world we live in.

The sentiments echoed in a recent interview with Mattijs Bodegom, Global MarCom Manager of Koppert capturing the essence of this movement. His voice resonates with passion and purpose, expressing a profound commitment to ushering in a future defined by sustainability. As Mattijs reflects on personal experiences, from traversing multiple countries to witnessing firsthand the environmental changes unfolding before his eyes, a profound realization takes root – something needs to change.

‘Sustainability transcends mere choice; it is a moral imperative, a responsibility that must be embraced collectively. Whether as a parent, a professional in the agriculture sectors, or a member of a global community, I am convinced the world needs 100% sustainable, safely produced food.’ – states Mattijs.

Koppert exemplify this ethos, embodying a legacy of over 50 years steeped in innovation and dedication to driving sustainability forward. It’s a purpose that permeates through the organization, fuelling unwavering towards meaningful change.

‘The newly formed global sustainability strategy is more than just a vision – it’s a blueprint for action, outlining tangible steps to maximize impact both externally through our biological solutions and internally towards operation excellence.’ – Mattijs continues.

‘Externally, the focus extends to communities served worldwide – from growers and farmers to customers relying on biological control solutions. Collaboration is key, as Koppert works hand-in-hand with stakeholders to not only address present challenges but also to innovate for the challenges of tomorrow. Policymakers, too, play a pivotal role, facilitating access to markets and supporting the adoption of sustainable practices.

Internally, the commitment to sustainability extends to colleagues across the globe. Providing the best working conditions and fostering a culture of collaboration and innovation are paramount. After all, sustainability is not a solo endeavour but a collective effort that necessitates the involvement of the whole Koppert family.

Implementing a sustainability journey of this magnitude is no small feat. It requires dedication, perseverance, and a willingness to challenge the status quo. Yet, amidst the challenges lie tremendous opportunities – opportunities to differentiate, to innovate, and to lead by example.

As Mattijs puts it, ‘embracing sustainability is not about fulfilling mandates; it’s about seizing opportunities for progress. It’s about defining what makes us unique and leveraging that uniqueness to drive meaningful change in the world around us.’